Invites to the Launch of New National Standards
THE Chartered
Institute of Marketing (CIM), supported by The North West
Development Agency (NWDA), is inviting Merseyside businesses to
attend the regional launch of the new National Standards in
Marketing/Marketing Communications at The Manchester Conference
Centre on Tuesday 6 March 2007.
Since 2004, the Marketing and Sales Standards Setting Body (MSSSB)
has been running a government funded project to establish a set of
comprehensive national marketing/marketing communications and sales
standards. The standards cover all aspects of both professions and
will:
* Provide guidance to companies and agencies about the skills which
their employees should possess in various roles at different levels
* Establish cross-recognition for those, for instance, in
advertising who wish to gain a qualification in market research or
vice versa
* Determine the structure for the validation of all marketing and
sales educational courses which seek government funding.
The first element of the afternoon will be a workshop introducing
the Standards to marketers and the wider business community – it
will be hosted by Dr Chahid Fourali, Head of MSSSB. This will be
followed by the official launch where delegates can learn how they
will be able to participate, inform the process and influence the
way the Standards will be disseminated in the region.
Dr Chahid Fourali said:- ‘The co-operation of everyone
involved in marketing/marketing communications and sales will ensure
that we can disseminate these world-class professional benchmarks to
maximise professional practice and to influence government,
education providers and all those working in this area.’
Delegates will also have the opportunity to attend a separate
evening debate, called The Future of Marketing. This event, chaired
by David Thorp, Insights Manager at the CIM, will discuss the
Institute’s 30 year definition of marketing and will include a
question and answer session for representatives from Moor Hall – the
Institute’s HQ.
Diane Earles, regional director of The Chartered Institute of
Marketing in the North West, concluded;- ‘Marketing and sales
are 2 of the most dynamic and fast growing sectors in the region.
Through effective consultation and implementation, I’m sure the new
Standards will have a positive impact in both professions.’
Event Details:-
Tuesday 6 March 2007, Manchester Conference Ctr, Weston Building,
Sackville St
Agenda:-
2.30pm Registration and Coffee
3.00pm to 5.30pm – MSSSB Workshop
5.30pm to 6.30pm – Official Launch of MSSSB
6.30pm to 7.00pm – Networking and Buffet
7.00pm to 9.00pm – The Future of Marketing & CIM Question Time
Booking/ Costs:-
It is necessary for delegates to book onto individual launch
elements in advance
Workshop and MSSSB
Launch – Free to all delegates
Q&A - Free to members/ studying members and student non-members or
£25.00 for guests
Telephone - Pam/Lynn on 0141 221 7700
Post - cheques payable to 'Chartered Institute of Marketing'
to 3rd
Floor 100 Wellington Street, Glasgow, G2 6DH. |
Wind Turbines and Energy Saving PCs up for Grabs for 100 Schools
RM, the
leading supplier of ICT to UK education, has announced a competition
for 100 secondary schools and colleges across the UK to win project
kits consisting of an energy saving ‘ecoquiet’ PC and a wind
turbine large enough to power it. The kits will also come with a
package of ideas for projects that can be implemented across the
curriculum in order to teach the importance of energy saving to
today’s young people.
The competition was inspired by Helston Community College in
Cornwall, where last year a group of pupils began proactively
looking for ways to reduce energy consumption and promote renewable
energy within the school. As a result the college was awarded £3,000
from the Royal Society to build a research wind turbine. The turbine
powered an ecoquiet PC donated by RM, as well as other lab
equipment, and was used for various school projects. The results
were diarised
online.
Roger McMinn, Head of Science at Helston Community College, said:-
“RM is to be commended for encouraging schools to teach pupils
about renewable energy sources and energy saving. At Helston
Community College the students were really engaged in the wind
turbine project and ran it for themselves. I am sure that the
winning schools in this competition will find the initiative equally
motivating for their pupils.”
The RM ecoquiet PC uses 2/3 less energy than a standard desktop PC
meaning that if all UK schools used RM ecoquiet technology one of
the UK’s coal fired power stations could be shut down forever. Over
a 3 year period, running 30 ecoquiet PCs in a school could save up
to £1,200 in fuel costs and as much as 14,230kWh in energy.
Tim Pearson, CEO at RM, said:- “Schools produce 5 million
tonnes of CO2 every year and school utility costs have more than
doubled in the past four years. Schools and colleges are now taking
responsibility for their impact on the environment and ensuring that
energy saving strategies form an integral part of their programmes.
With the roll out of these project kits across the UK it is hoped
that energy saving will become a fun and interactive part of the
curriculum for both teachers and pupils alike.”
Ideas included in the prize pack for cross-curricular projects will
cover many subjects; ICT (powering the ecoquiet PC and publishing
live weather data and energy generation on the school website);
Physics (electricity generation and energy loss in long power
cables); Geography (wind / weather observations); Chemistry (battery
acid analysis for storing the renewable energy); Design & Technology
(materials used for wind turbine).
Schools can enter the competition at
www.rm.com/windpc by describing
in 300 words or less how they would use the prize. The Deadline for
entries is 30 March 2007.
Tours of the maternity unit at Ormskirk
THINKING of
having a baby, or expecting a baby but not sure exactly where to
have your baby? To help you choose, why not come for a tour of the
state-of-the-art facilities in the maternity unit at Ormskirk &
District General Hospital?
The tours, that are open to both mums-to-be and their partners and
those Who are thinking about it, are held every Saturday at 2.00 pm
and last about an hour. There is no need to make an appointment, but
people are advised to let the unit know that they would like to come
along, just in case it is very busy. The unit can be contacted on
01695 656919.
The tours include the delivery suite with birthing pool and
dedicated theatre, the antenatal ward and the postnatal ward.
Midwives will be happy to answer questions about the facilities and
what the mums-to-be can expect if they choose to have their baby at
Ormskirk. |