| 
			LEADING LIGHT SWITCH ON TO TACKLE LIVERPOOL’S GROWING POPULATION 
			ACCORDING to figures release this 
			week by the Office for National Statistics (ONS), the UK population 
			is set to rise by 4.4 million by 2016 and public services in big 
			urban centres like Liverpool could find their resources severely 
			stretched. As budgets struggle to cope, effective training could be 
			the answer to raising productivity levels to take the strain.  
			That’s the thinking behind the launch of Leading Light, a new arm of 
			organisational and personal development consultancy, Advance 
			Performance, created specifically to maximise the performance of 
			public sector workers. 
 “Figures published recently by the Office for National 
			Statistics indicate that increased numbers of migrant workers, a 
			higher birth rate and an aging population will cause the population 
			of England to grow by 8% per year over the next few years and cities like Liverpool will carry the brunt of those 
			increases.
 
			For the public sector, this means the same 
			resources will need to deliver increased public services, and using 
			training to improve motivation and increase productivity is the most 
			cost-effective way to do that.” explains Heather Wright, 
			Founding Director of Advance Performance.
 Advance Performance has already worked with some of the UK’s top 
			businesses such as Alliance and Leicester, since it was founded 11 
			years ago, transforming the efficiency, enthusiasm and productivity 
			of thousands of employees. With a 5th of the North West workforce 
			employed in the public sector, the renowned consultancy has 
			recognised that the training methods applied to private companies 
			could also transform working practices in the public sector.  
			Harnessing Advance’s experience and expertise in working with 
			organisations such as schools, the emergency services and local 
			authorities, Leading Light’s unique style entertains, educates and 
			inspires individuals. The aim is to equip them with real tools and 
			techniques to enable them to achieve their full potential and 
			contribute to organisational goals.
 
 Over £55 billion is invested in the region’s public sector each year 
			and Leading Light believes that by improving the productivity of the 
			workforce, the return on this investment will be significantly 
			increased. Improvements in performance will have a direct impact on 
			our day-to-day lives – on children’s education, safety and the 
			health of the North West.  To date, the impact of Leading 
			Light’s work has enabled clients to improve productivity, drive up 
			customer and employee satisfaction, help people to ‘buy in’ 
			to organisational vision and values, cut rates of staff attrition 
			and above all, attain higher levels of efficiency.
 
			 
			Heather Wright, commented:- “The launch of Leading Light could 
			have a profound effect on the region’s public bodies. We believe 
			that through addressing and breaking through the self-imposed limits 
			we place on ourselves, people can achieve their true potential. In 
			the context of the public sector, where organisations can be large 
			and multi-layered, individuals often struggle to clearly see their 
			own sense of self value and the impact they can have – which affects 
			day-to-day performance.
 Our vision is to create a better world for this and future 
			generations and by working with public sector organisations as well 
			as private companies, we are able to move a step further towards 
			achieving this.  The launch of Leading Light will enable us to 
			specifically address the challenges that the public sector is 
			currently facing and will allow us to reach a wider spectrum of 
			people, from disengaged young learners in schools to senior managers 
			in public sector bodies.
 
 We look forward to bringing continued success and results to the 
			public sector that will have an impact on the performance of 
			thousands of North West workers.”
 | 
			MEPS 
			CALL ON CAR INDUSTRY TO TAKE EMISSIONS ACTION EUROPEAN MPs 
			have voted in favour of a report calling on car manufacturers to be 
			forced to pay financial penalties if their new vehicles exceed C02 
			reduction targets.  Chris Davies, the Southport Liberal 
			Democrat MEP who had the task of steering the proposals through the 
			European Parliament, said that the measures would be good for the 
			consumer, good for the environment, and good for the future of car 
			making in Europe.  Some 13% of all Europe's carbon emissions 
			stem from passenger cars. Absolute volumes of CO2 continue to rise 
			because of the growing number of cars on the roads and a shift 
			towards the sale of larger and more powerful vehicles, including 
			4WDs.
 The call for regulation follows the failure of European car 
			manufacturers to meet the reductions promised in a voluntary 
			agreement made 10 years ago. Average emissions from new cars are 
			thought at present still to be close to 160g C02/km.  The 
			Commission originally wanted a less stringent reduction of 130g 
			CO2/km to be made by 2012. But the Parliament has adopted a 
			compromise proposal from Chris Davies for the setting of a 125g 
			target to be achieved by 2015 by technical means alone. Savings 
			achieved through other measures should be treated separately he 
			argues.
 
 Mr Davies said:- "Many MEPs would like to punish the car 
			makers for failing to reduce carbon emissions, but that's not an 
			acceptable approach. We are where we are.  The technology 
			exists to bring about significant improvements. We need now to set 
			ambitious targets but also to give the industry sufficient time to 
			make the design changes at least possible cost."
 
 The MEP claims that any increase in the cost of low emission 
			vehicles will be largely offset by the savings that drivers will 
			make from their improved fuel economy.    The report 
			to Parliament called for tough financial penalties to be imposed on 
			manufacturers that fail to reduce average emissions by 2015, and for 
			the creation of a closed trading scheme to provide business 
			decision-makers with more flexibility and to give incentives to 
			manufacturers of low emission vehicles.  The MEPs have also 
			backed calls for 20% of the space used to advertise new cars to be 
			devoted to providing consumers with information about the vehicles' 
			fuel economy and carbon emissions.
 
 Mr Davies claims changes to car advertising are an important part of 
			the package. He said:- "Car manufacturers claim they simply 
			respond to consumer demand, but I believe they use advertising to 
			shape consumer demand.  The European Parliament has sent a 
			clear message to insist that advertisements give car buyers more 
			details of the fuel economy and emissions performance of the 
			vehicles on sale. The information should be upfront and bold, not 
			buried away in the small print."
 
 The European Commission is to make legislative proposals on reducing 
			carbon emissions from cars early in the New Year.
 
			Parents of disabled children urged to campaign for their rights 
			NORTH West families of disabled 
			children are being urged to come together and campaign for their 
			rights.  Charity Contact a Family is organising a parent 
			workshop on behalf of the Every Disabled Child Matters campaign 
			where families can learn how to successfully campaign for the 
			services they need locally.
 “The government has taken positive steps to make disabled 
			children a priority, investing an additional £340 million in 
			services.
 
			Every Disabled Child Matters hopes to ensure the 
			encouraging signs are also seen at a local level.”said Steve Broach, EDCM Campaign Manager. 
 The event to be held on Thursday, November 8 at Glaxo Neurological 
			Centre in Liverpool, will be an opportunity for families to meet 
			others from neighbouring areas and share their experiences on common 
			issues, such as education, respite care and benefits.  EDCM 
			will update parents on the national campaign and provide them with 
			useful information to on how to use it to push for better services 
			locally.
 
 “Our recent research shows that many families with disabled 
			children are fed up having to fight for basic support and want to 
			feel included in their community.
 
			
			The findings of the report – If I could change one thing – make 
			clear that all families are asking for is to lead ordinary lives. We 
			want to make sure they can.” added Steve. 
 For further information or to book your place at this free event, 
			telephone Contact a Family on 020 7608 8784 or by going 
			
			
			online to 
			download a booking form.
 |