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 NWAS Calls for responsible 
partying 'mad Friday's' 
  
THE North West Ambulance Service (NWAS) 
is calling on the region's party goers to drink responsibly whilst enjoying 
themselves during the festive season, and to think before they dial:- 999, so that 
paramedics are able to deal with life threatening incidents.  
 
This Friday, 16 December and the Friday before Christmas are both 'Mad Friday's' 
as they are traditionally known as by the Service. On those nights they are 
expecting a spike in emergency calls, as people get into the festive spirit and 
the Christmas party season gets well underway.  
 
Emergency medical dispatchers, who answer emergency:- 999 calls to the Ambulance 
Service, answer almost 4,000 calls every day and 'Mad Friday' is 
expected to present them with further challenges which could be prevented if 
people were to take sensible precautions.  
 
Recent examples of 999 calls include:- 
 
► A call was made by a patient who had banged their 
knee. At the same time, an Ambulance crew rushed to a patient  
gasping for breath.  
 
► A call was made by a person who'd noticed a lump on 
his bottom. 1 minute later, NWAS were called to a male who was found 
unresponsive on the floor.  
 
► A call was made by a male who had hurt their ankle 
the day before. Shortly after, a call came in for a patient with difficulty 
breathing. 
 
► A call was received from a patient who had injured 
their ankle playing football. At the same time, NWAS was also called to a 1 year 
old baby suffering breathing difficulties due to an allergic reaction. 
 
Ambulances were not sent to the 1st set of calls, however they did hold up the 
line for serious emergencies, where time can mean the difference between life 
and death. 
 
NWAS Director of Operations, Ged Blezard said:- "The Service is incredibly 
busy and we don't have spare Paramedics and Ambulances to deal with the extra 
calls which occasions such those on a 'Mad Friday' present us with. This means 
that we really need people to take some responsibility for their own safety 
during this busy period. In genuine life threatening emergencies, time matters. 
If people stop and think about their actions and try not to have 1 too many 
during the festive period, they can help us to get to the vulnerable and very 
poorly people that really need us; it could be on of their relatives relying on 
us. Come the morning after, it is also important to remember hangovers, 
headaches and feeling under the weather after a night out can generally be 
treated in your own home using medicine from your local Pharmacist and getting 
plenty of rest and fluid." 
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